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Project Case Study //

Smartfren

Amplifying customer engagement through hyper-personalized digital experiences.

Oplifi Team

30/10/2025

40M+
Users Engaged
4x
Conversion Growth
Smartfren

Overview

Smartfren focused on increasing engagement using personalized communication.

Project Metrics

Project
Details

Client PartnerSmartfren
Industry SectorAutomobile
Users Engaged40M+
Conversion Growth4x

Performance Shift

+40M+

The Impact

Our Product Journey

Objectives

Objectives

"Drive deeper engagement and higher conversions."

Strategy Validated

Strategy

Strategy

"Use personalization and data-driven targeting."

Strategy Validated

Execution

Execution

"Executed dynamic creatives across digital touchpoints."

Strategy Validated

The Result

The Result

"Achieved significant growth in user engagement and conversions."

Strategy Validated
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